Rollo™

Who the hell is Rollo, where did he come from, and who let him in?

If Rollo was a genius walking amongst mere mortals, he would be Moab’s Bill G. moving 2-ton boulders by sheer force of brainpower. If Rollo was a musician he would be Tom Waits singing “Get Behind The Mule.” If Rollo was an animal he would be a 3-toed sloth hanging from a tree in South America. If Rollo was a bartender he would be the deceased owner of the Persian Zam Zam Room or the very alive Bill at the Silver Peso. If Rollo was Italian, he would resemble the existential philosopher known as Fulvio. If you wanted to meet Rollo right now, he’s in the cheapest bleacher seats at a Milwaukee Brewers game.

Rollo is all of these and none of them. Rollo is also an angry young clown and he’ll be damned if he’s gonna wear Lycra or care about what the metallurgical content of frame tubing is, or what kind of stinkin’ rear derailleur is missing from his bike. Rollo is all about the bigger, scarier picture. If you think Rollo could be your buddy, then he might just be your next bike.

Also available in ladies' style frame

Cross-Terrain